In the early eighties, Kenner's line of Star Wars 3 ¾-inch figures dominated toy store shelves, leaving its competitor Mattel lagging behind and scheming to catch up. The only way to compete with George Lucas's weird wookiees, jawas, and yodas was to get weirder, bigger, and all-around zanier. The braniacs at Mattel inflated their figures to a whopping 5½ inches, pumped their plastic muscles to asinine proportions, oversaturated them with candy colors, and gave them daffy names like Stinkor, Clamp Champ, Buzz-Off, Two Bad, Webstor (not to be confused with the character Emmanuel Lewis originated), and, for the leader of the gang, He-Man.
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